Here are 5 tips to turn mediocre to attention-grabbing headlines. No matter how good your blog or social post is, it’ll all go to waste if your headline isn’t compelling. Therefore, aim for a strong, head-turning headline that will not only be descriptive enough to let your audience know what your content is about, but…Read More →
Content marketing is the new form of marketing. Well, it’s not so much new, but it’s the new norm. It’s what today’s consumers expect from brands, like yours. Here is why your business needs content marketing. As consumers are getting incredibly tech-savvy, connected and informed, majority turn to Google and other search engines to research…Read More →
A guide to business blog benefits using non-marketing language. Anytime I talk to new clients, friends and family – who aren’t marketers – about blogging for business is always an interesting conversation. And by interesting I mean painful. And by painful I mean it always goes something like this… A typical conversation about business…Read More →
Your frequently asked questions are packed with ideas for blog writing. Coming up with content ideas for your business is tough. Especially if you have a day job and blog writing is more of an after-thought, than your immediate priority. Good news is that you are not alone. A lot of business owners are in…Read More →
Hi, I'm Masha
The words expert, coffee connoisseur, and the face behind Content Vertical.